Before you begin, the first task on your desk should be to decide what your goal for guest blogging is. Once you know such a goal ahead of time is main thing in determining the right type of blogs to deposit guest posts to. In a typical sense,there are three chief motives for guest blogging and these can be like:
- To build backlinks to your platform or website.
- Placing you as an authority and a renowned name in the industry.
- Experiencing exposure and then traffic back to your website.
With the correct type of content on the top blogs, you can attain and experience all three of these things. In case you are trying hard to attain these things that you would have to find blogs that have a great sized and engaged audience. Similarly you might also look for the blogs having strong root domain authority so as to accomplish backlink results.And not to forget that once you know the targeted platforms and blogs; you can take help of guest posting services to make sure that you are producing blog posts regularly and with constant quality.
How should you find guest posting opportunities?
The first thing you would wish to do is look for the guest post opportunities. Once you look for places to guest post, your chief goal is to look for the sites that are relevant to your sector or industry. You might be looking for blogs that fit the following standards:
- The blog has involved readership (posts have got shared socially and even commented upon).
- The content is concentrated on your niche or industry.
- The audience of the blog shall be keen towards your industry.
- The blog owner is actually active on social media. This way you would know that they might be promoting your work on their platforms too.
Of course, when you have planned to play in this field of guest posting then you have to pick the players that not just play for you but also take your game ahead with flying colours. Anyhow, the following might help you in hunting the correct guest posting opportunities. Have a look:
Google is a wonderful place to start in the search for the correct type of guest posting opportunities. You can make use of any of the keyword searches to find blogs that accept guest posts. You just have to use the right keywords that go perfect with your industry and concepts. Such types of searches might lead you to the guest post guidelines ofpage of a blog, guest post submission page, or the real guest posts by different writers.
If you haveever pulled up any type of backlink analysis of a competitor when you were working on your SEO campaign, chances are there that one or more of your competitors owned backlinks from guest posts they have posted. The cool thing is that if you have access to some quality tools, you can even look at the backlinks of your competitors and can even spot any type of blogs they have written for. So, sometimes you have to be careful about the strategies, tasks and moves of your opponents too.
Amazing Guest Bloggers
Do you have any idea about good guest bloggers in your industry? In case you read sufficient blogs in your industry, there are going to be the names you see over and over writing content for others. In this way you would know what type of platforms is there and where you can try your luck. What do you feel the popular guest bloggers emerged from? Come on, like you too they started from scratch and it is their curiosity, passion and determination that paved the paths for them.
Do Social search
There are plenty of bloggers and guest posters who would share their latest guest posts on social networks. Since the easiest platform to search is Twitter, you should try to run a Twitter search for keyword like guest postto fetch the latest tweets about guest posts related to your industry. Once you are done then follow the links to find out which blogs are taking up the guest posts.
What would you pitch?
Remember that you don’t just jump from hunting guest blogging opportunities to contacting the blogs. Actually it is because there are a couple of things you require to do before you propose any guest post for a website you’ve just found.
Acquire information about the Content of that specific blog
To know about your target blog’s content is the main ingredient. You have to be sure that they have the content about the keyword you searched for when looking for guest post opportunities. But you have to know even more about such content like:
- What degree of audience are they writing for: are the audience beginners, intermediate or even advanced?
- What kind of audience are they writing for? In case your business is B2B, then you might want the blog audience for your guest post to be firms or businesses, and not that of general consumers.
- What kind of content do they write? Is it most of the times general concepts or particular, detailed tutorials? Do they prefer lists?
Of course, you have to find these things out along with others that might be in your mind. Once you are taking precautions towards the content shared by the specific business; you can understand them really well. It is also important to target the right platforms. What is the point if you are seeking B2C but the platform has an audience that is more into B2B? Certainly you can make the most of services like seo services guest post only when you have first found the right platforms to be targeted.
So, executing guest posting moves is not enough. You have to be thoughtful about the choices you make. Once you take into consideration the mentioned tips; you might take off in the field of guest blogging with a bang.